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Tropic

Powerful. Purposeful. Planet-Protective Beauty.
Tropic Mens Body Wash

Our Story

Our founder, Susie Ma, drew inspiration for Tropic from two sources. The first was her grandma, a medicinal chemist and toxicologist, who taught her that our skin needs feeding with nourishing, healthy ingredients just as much as our bodies.

The second was her upbringing in Cairns, tropical North Queensland, Australia, where fresh aloe vera plants and exotic fruit trees pretty much grew on her doorstep! This is also where we got our name from. 

The second was her upbringing in Cairns, tropical North Queensland, Australia, where fresh aloe vera plants and exotic fruit trees pretty much grew on her doorstep! This is also where we got our name from. 

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After moving to London as a teenager, Susie decided to start selling homemade body scrubs (inspired by her grandma’s recipe) to help her mum with the household bills. While most of us were smuggling our favourite snacks into the cinema at age fifteen, Susie was pouring her first batch of body scrubs into 50 jam jars to sell at Greenwich Market. 

We've come a long way since Susie first started out. We are now one of the UK’s fastest-growing skincare brands, with over 275 award-winning products across our bountiful range of skincare, sun care, makeup, body, mama and baby care. 

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Planet Protective Beauty

Creating a greener world means safeguarding the health of our Earth and its creatures. That’s why we’re certified vegan, landfill free, and carbon negative. We’ve even engineered a refillable colour palette to reduce waste, and we make our beauty packaging from PCR (recycled) plastic, recyclable glass bottles and aluminium, wherever possible.  

In fact, 100% of our core skincare range is now refillable, recyclable, or returnable as part of our rewards scheme. Our moisturisers are leading the industry, with zero waste INNERBOTTLE™ technology that ensures every last drop of goodness can be squeezed out and refilled. So, you can rest assured your beauty routine is having a positive impact.

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We pledge to update and evolve in the most powerful, purposeful, planet-protective way possible, to make sure we’re always treating you to luxurious beauty products and treating the Earth with the care and attention it deserves.

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